Janine King - Director/Interior Stylist
With over twenty years marketing and media sales, 7 years window dressing and 5 years of creative interior styling experience behind her, Janine has worked for major international corporate brands in New Zealand and Australia. Janine understands the importance of top-notch service, presentation and key factors in marketing to create brand awareness with impact, for properties going on the market to convert to sales.
Early in her career, Janine’s award-winning creative flair was unleashed in the fashion and modelling industry offering wardrobe styling with designer brands understanding the impact of colour and creating effective internal and external marketing strategies. Portraying the importance of image, brand presentation and style for a successful campaign was key. The importance of relationships, collaboration and going the extra mile, contributed to her success to turn a passion into a vocation making her a leader in her field.
It was while living in Sydney and due to her commercial background, a flair for creativity and design Janine was approached to style new property developments in preparation to sell. Leveraging her career in marketing and diplomas in window dressing, Janine continued her studies under the Institute of Interior Design and the International Institute of Homestaging.
While back in Auckland Janine has been a sought-after interior stylist for the past 3 years with her written articles on Homestaging appearing within Move magazine and projects appearing in Denizon Magazine. “I love to be known as the Furniture Fashionista, plus to have the ability to build strong relationships, bring a commercial marketing, PR as well as a bespoke interior design arm to the stable focusing on presenting an outstanding home that will sell fast and for more”
TESTIMONIALS & PROJECTS
TEMPLE STREET, AUCKLAND
“We used Janine to carry out a partial staging of our home prior to it going on the market for sale. We chose partial staging for two reasons, the reduced cost over full staging and it meant we could retain our own furniture and not put it into storage.
We would definitely recommend Janine and we were really pleased with the results she achieved. We have had many positive comments from prospective purchasers on the presentation of our home for sale.”
(This home sold after the third open home (ie under 4 weeks) and for 12% more than expected)
PULHAM RD, WARKWORTH
“We needed a partial stage of our house because we are still living here.
Janine was prompt in answering our query and came to see us quickly. Using our furniture, but adding a lot of her props (bedding, lamps, vases, etc) she transformed our home into a very attractive, glamorous place. The estate agents were impressed with the presentation, and one said it was now "an executive home". They all thought it would be quick to sell.
I would recommend Janine to anyone wanting to enhance their home, she is professional, friendly and very hard-working.”
GARDEN OF EVE SALON RESTYLE
This hair salon moved premises with the new site needing to be renovated before the company could move in, Needing a more contemporary fresh approach to leverage the bountiful natural light this project was produced on time and within budget. It was also covered as a feature article within Denizen Magazine
Move magazine is a bespoke digital magazine for Real Estate Consultants showcasing properties within their portfolio. I was a contributing writer covering content around tips, advice and trends to help their clients manage the staging of their home to sell.